“Each day is worse,” the store’s operating partner Tyler Slade told Automotive News.
The factory moves are intended to ease retailer stress.
For the first half of the year, Mercedes-Benz USA will guarantee margin and performance bonuses, even if dealers don’t fulfill requirements, such as CSI surveys and employee training. For March, the automaker will give dealers a base payout per vehicle sold, even if they don’t meet sales objectives.
Hyundai Motor America is paying dealers $400 per wholesale vehicle, regardless of their customer survey scores. Dealer objectives for March also have been reduced.
BMW of North America unveiled a dealer relief package last week that includes new-car and CPO sale payouts, coupled with deferred payments on floorplans, capital loans and mortgages.
Meanwhile, Nissan North America said it will pay dealers $375 per vehicle sold, even if their individual sales objectives are not met.
Slade is hopeful Nissan’s financial support will help the brand’s retailers “navigate this uncharted territory” safely.
“Now is not the time for objectives,” he said.
