• Home
  • Blog
  • Android
  • Cars
  • Gadgets
  • Gaming
  • Internet
  • Mobile
  • Sci-Fi
Tech News, Magazine & Review WordPress Theme 2017
  • Home
  • Blog
  • Android
  • Cars
  • Gadgets
  • Gaming
  • Internet
  • Mobile
  • Sci-Fi
No Result
View All Result
  • Home
  • Blog
  • Android
  • Cars
  • Gadgets
  • Gaming
  • Internet
  • Mobile
  • Sci-Fi
No Result
View All Result
Blog - Creative Collaboration
No Result
View All Result
Home Cars

Why Daimler will invest in lidar startup Luminar

October 30, 2020
Share on FacebookShare on Twitter

Daimler’s truck unit is investing in a laser-sensor startup to bolster its development of self-driving trucks in the U.S. less than a week after striking a deal to use driverless technology from Alphabet Inc.’s Waymo.

Daimler Truck said Friday it will take a minority stake in Luminar Technologies Inc., a lidar developer that plans to go public via a reverse merger. The world’s biggest commercial-vehicle maker joins other investors including tech billionaire Peter Thiel and an arm of Volvo Car in an equity financing ahead of the startup’s public-market debut.

The announcement comes just days after Daimler agreed to incorporate self-driving technology from Alphabet unit Waymo in its Freightliner Cascadia trucks to be sold to U.S. customers.

Daimler plans to use technology from Luminar, which makes laser-based sensors that allow a vehicle to “see” its surroundings, for its in-house effort to develop automated heavy-duty trucks.

Trucks not taxis

As part of that initiative, the German company is pairing with Torc Robotics, a Virginia-based autonomous-driving company it bought a majority stake in last year. Daimler and Torc will have the technology ready to sell to freight customers within a decade, said Torc CEO Michael Fleming. Daimler will then offer customers Cascadias with its own self-driving tech or the rival system from Waymo.

“We definitely see there are bigger chances in trucking” than robotaxis for deploying driverless technology, said Peter Vaughan Schmidt, head of autonomous technology at Daimler Trucks. “The business opportunity is bigger and the problem you have to solve is easier.”

Daimler is stepping away from robotaxis and mobility services. Bloomberg reported last month it’s considering selling its ride-hailing joint venture with BMW to Uber Technologies Inc. CEO Ola Kallenius is focusing more on profitability to safeguard investments in future technology, which requires sweeping efforts to trim expenses across the organization.

Tech and automotive companies have been eyeing long-haul trucking as a more lucrative pathway to commercialize self-driving software. Waymo CEO John Krafcik said last year that trucks driving on easily repeatable routes are likely to be faster adopters of the technology than taxis in urban areas.

Lidar-maker Luminar said Friday it plans to complete its $3.4 billion merger with special purpose acquisition company Gores Metropoulos Inc. and go public in early December.

Dieter Zetsche, who stepped down as Daimler’s CEO last year, will chair a council of auto executives that will help Luminar make deeper inroads in the industry, the company said. Matt Simoncini, a Luminar board member and former CEO of Lear Corp., will also be on the council, it said.

Next Post

Apple to Launch Its Apple One Subscription Bundle on Friday

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

No Result
View All Result

Recent Posts

  • Your Galaxy S26 can now double as a webcam for your PC
  • These Android phone tools can help you change your look
  • Did you know the Galaxy S26 has a new USB webcam mode?
  • Today’s Hurdle hints and answers for March 21, 2026
  • Moon phase today explained: What the Moon will look like on March 21, 2026

Recent Comments

    No Result
    View All Result

    Categories

    • Android
    • Cars
    • Gadgets
    • Gaming
    • Internet
    • Mobile
    • Sci-Fi
    • Home
    • Shop
    • Privacy Policy
    • Terms and Conditions

    © CC Startup, Powered by Creative Collaboration. © 2020 Creative Collaboration, LLC. All Rights Reserved.

    No Result
    View All Result
    • Home
    • Blog
    • Android
    • Cars
    • Gadgets
    • Gaming
    • Internet
    • Mobile
    • Sci-Fi

    © CC Startup, Powered by Creative Collaboration. © 2020 Creative Collaboration, LLC. All Rights Reserved.

    Get more stuff like this
    in your inbox

    Subscribe to our mailing list and get interesting stuff and updates to your email inbox.

    Thank you for subscribing.

    Something went wrong.

    We respect your privacy and take protecting it seriously