Ford Motor Co. is suspending customer orders for the Maverick, a compact pickup that the automaker had rolled out in June last year, the company confirmed Monday.
Ford told its dealers in a memo that it is suspending customer orders for the Maverick pickup truck because it is already straining to fill a backlog.
The automaker said it will stop taking new orders after Jan. 27 to focus on existing bookings, although customers may still be able to purchase a Maverick at their local Ford dealer.
Ford will resume taking orders for the 2023 Maverick in the summer, the company said in a statement.
The Maverick compact pickup was launched with a gasoline-electric hybrid powertrain as standard equipment, a technology choice aimed at keeping the vehicle’s starting price below $20,000.
The worldwide shortage of computer chips has left car manufacturers unable to complete assembly of some new vehicles. Suppy-chain and production disruptions have left auto dealers with reduced inventory levels.
The Wall Street Journal first reported the story earlier Monday.
