Japanese brands expect a new surge of revenue this year from some big product launches.
Acura is adding a performance Type S variant for the resurrected Integra, while Honda is banking on a redesigned 11th-generation Accord sedan with the latest version of its hybrid technology.
Lexus is finally getting serious about EVs with the long-delayed RZ battery-electric crossover, and is introducing a new nameplate, the TX, as a three-row luxury SUV for families.
Toyota follows with its own three-row crossover, the new Grand Highlander, then plans to revive interest in hybrids with the debut of a sexy next-generation Prius.
Subaru gets a redesigned Impreza as well as makeovers of the Forester and Crosstrek crossovers. And Mazda is amping up its crossover positioning with the introduction of the newly minted, top-shelf CX-90, a replacement for the CX-9 that will get a plug-in hybrid option.
