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Less than two weeks after Samsung first confirmed the existence of the Galaxy S25, it was reported that the company was “sending consumer surveys to random customers.” Of note, these surveys were looking for opinions about the “promotional aspect of Samsung’s upcoming Galaxy S25 series.” Upon completion, you would receive a “10% discount on the Galaxy S25 series on January 5.”
A few days later, multiple leaks began suggesting that Galaxy Unpacked would be held on either January 22 or January 23. Additionally, it was expected that Samsung would host its flagship launch event in San Francisco, following in the same footsteps as the Galaxy S24 launch.
It would have been odd to see pre-orders open on January 5 as it was a Sunday. However, it turns out that Samsung announced Galaxy Unpacked on January 6, just a day after you would’ve received the discount.
In November 2024, Samsung held its most recent earnings call, which provided confirmation that the Galaxy S25 lineup would arrive in the “first half of 2025.” Unsurprisingly, no other details were shared, with the only exception being that the S25 “plans to lead daily innovation by increasing the experience perfection of Galaxy AI and expand sales by strengthening marketing and experience programs.”
Despite remaining fairly cryptic, Samsung also teased a few other devices, such as its Android XR headset and a cheaper foldable phone. Following Google’s announcement of Android XR late in 2024, we’re keeping our fingers crossed that Samsung at least shows off its upcoming headset. Even if it’s done in the same way that the Galaxy Ring was first officially teased.
Switching back to the devices themselves, display analyst Ross Young shared the different colors that we can expect to see with the Galaxy S25 lineup. Coming as little surprise, the Galaxy S25 and S25 Plus will share four colors, with the Plus gaining a “Midnight Black” option. Meanwhile, the S25 Ultra is said to be offered in four different shades of Titanium, which include “Titanium Black, Titanium Blue, Titanium Gray, and Titanium Silver.”
With the company coming off a rather disappointing launch of its latest foldables, there were questions about what Samsung’s Galaxy S25 sales target would look like. In October 2025, a report surfaced claiming Samsung “expects to produce roughly 22 million Galaxy S25 phones by June 2025 and approximately 11 million could be Galaxy S25 Ultras.”
This would mean that the Galaxy S25 would “account for ~30%” while the S25 Plus is expected to sell a bit better, “as its outlook puts it around 35% to 40% in sales.” As a note, these figures are only for North America and don’t account for global markets.
Although we obviously haven’t seen any official preorder deals quite yet, you can guarantee yourself some early savings by signing up for Samsung’s Galaxy Reserve program. Only your first name, last name, and email address are required, and signing up will get you a $50 voucher and up to $1,250 of trade-in credit when the Galaxy S25 series goes live. You can also be entered into a sweepstakes to win $5,000. There’s no obligation to buy anything, but the deal ends January 22nd, so act fast!
Shifting gears a bit, if there’s one thing that we’ve complained about for years it’s how far behind the curve Samsung is with charging speeds. While some flagship phones can be recharged in less than an hour, Samsung hasn’t gotten the memo. Unfortunately, after the Galaxy S25 and S25 Plus passed through China’s 3C for certification, it seems that the 25W charging rate is here to stay for another year.
It wasn’t until September 2024 that we got our first idea of what the Galaxy S25 would actually look like. Honestly, it was rather pedestrian, with the biggest change coming to the rear camera housing, which was said to now sport the same camera rings as what’s found on the Galaxy Z Fold 6.
However, this same batch of leaks claimed Samsung will be slimming down the Galaxy S25 a bit, with the following dimensions: “146.9 x 70.4 x 7.2mm, compared to 147.0 x 70.6 x 7.6mm for the S24.” All while still sporting a 6.2-inch display, complete with flat edges and rounded corners.
One of the big questions was whether Samsung would opt to stick with Qualcomm for the Galaxy S25 series, or if we would see Exynos chips. According to a report by analyst Ming-Chi Kuo, Samsung’s production of its latest Exynos SoC ended up with a “lower-than-expected yield.”
Because of this, Samsung would instead rely on the Snapdragon 8 Gen 4, which turned out to be called the Snapdragon 8 Elite. This initial report was corroborated by a separate rumor, which also suggested Samsung would opt for Qualcomm across the board, instead of utilizing its Exynos chips in certain regions.
With that out of the way, let’s take a look at everything that has been leaked or rumored about Samsung’s upcoming flagship phones. Starting out with the Galaxy S25, the rumor mill didn’t really start picking up until the second half of the year.
Before that, a rumor back in June suggested that the regular Galaxy S25 wouldn’t see any meaningful camera upgrades. This would mean that the Galaxy S25 would sport a 50MP main lens, along with a 12MP ultrawide and a 10MP telephoto sensor offering 3x optical zoom.
If you already know that you’re going to pick up one of the new Galaxy S25 models, you don’t have to wait just to save some money. All you have to do is head over to the Samsung Galaxy Reserve landing page, enter your information, and voila! You’ll save $50 right off the bat, but will also be able to save an additional $1,250 when trading in your old phone.
