Google adds Gemini to Chrome

Google has injected AI features into practically all of its products, now including Chrome.

At Google I/O, the tech giant’s annual event, Google announced that Gemini is coming to Chrome as it transitions into the generative AI era, antitrust issues be damned. Gemini’s integration with the browser means users can ask questions about information on sites, or even navigate to those sites, while browsing the web.

Gemini on Chrome will be available to Chrome users on Windows and macOS, but only for paying subscribers to Google AI Pro and AI Ultra plans, which cost $20 and $250 a month, respectively.

Meanwhile, Google is in the remedial phase of its antitrust case, which the U.S. Department of Justice is prosecuting. Google has been ruled a monopoly for leveraging its Chrome browser in anti-competitive ways. The fate of Chrome is yet to be decided, but a potential outcome is forcing Google to sell Chrome. If that’s the case, OpenAI has said it would be interested in buying it, which adds a whole new AI-powered layer to Chrome’s future.

Google announced Gemini integration with Chrome at I/O, along with other Gemini updates, including a new AI filmmaking tool called Flow and Gemini Live, which is free for Android and iOS users.