Apple’s new ‘Answers’ team is developing a stripped down ChatGPT experience

It’s no secret that Apple is falling behind in the AI space. Other companies like Google have embraced things like AI search, whereas Apple has taken its sweet time tooling around with some AI-powered tools that make up the core of Apple Intelligence. Per Mark Gurman’s latest Power On Newsletter, that may be changing in the future. 

Apple has apparently been quietly putting together an “Answers, Knowledge, and Information” team, also known as AKI. This AKI team is headed by Robby Walker, a senior director at Apple who reports to John Giannandrea, Apple’s senior vice president of Machine Learning and AI. Robby was moved to the AKI team after a shakeup in the wake of Siri feature delays.

The team’s goal is fairly straightforward: to build a “new ChatGPT-like search experience,” says Gurman. 

As Gurman states, the initiative is still in its early days, but Apple already has job listings posted for engineers. Not much else is known. The team is working on the aforementioned system to crawl search results and give answers instead of redirecting people directly to the search results. This “answer engine,” as Gurman calls it, would be able to crawl the web to gather information and respond to questions like ChatGPT does. 

A standalone app and backend infrastructure plans to power everything may be in the works. One of the job listings specifically mentions search algorithms and engine development, so Apple may also be working on search engine stuff. 

It’s no secret that Apple Intelligence can use the help. Response to Apple’s AI-powered tools has been lukewarm, and while Cupertino has studied how to integrate AI into its operating systems more aggressively, it hasn’t been terribly happy with what’s seen so far.

Siri’s AI upgrade is still in the works with an expected release date of spring 2026, so it’s likely that AKI’s work will be directly integrated into Siri and Apple’s other products if they can get it done on time.