It’s that time of year again when press and tech enthusiasts descend on Las Vegas for CES, one of the largest tech expos in the world. It’s an exciting time if you love tech like we do, and there are plenty of new things to try out and see if you’re at the show.
Naturally, there are also plenty of press events too, with brands looking to deliver a huge impact through new announcements. Samsung’s CES event wasn’t what we’d hoped for, but it did talk about the company’s future and how it will harness AI to make its products and services better.
Is this what people want?
Now, we know that Samsung has been making advancements when it comes to its appliances, adding screens, connected functionality, and even voice controls. So, it shouldn’t come as a surprise that the brand is utilizing the power of AI in order to bring even more features to its products.
According to Samsung, these new products will make use of Google Gemini in order to recognize more food items within your refrigerator. This even applies to food items that haven’t been previously registered, making the process more seamless. As you can imagine, this can become pretty handy, especially if you can get a shopping list based on what’s missing or what needs to be restocked.
Perhaps even more interesting is that some of its new refrigerators will have the ability to open their doors using voice commands (via The Verge). So, just in case your hands are full, or you can’t exactly gain access to the doors, you’ll now be able to open them just using your voice.
While it’s probably not completely necessary, if it can do it, we say why not. Naturally, Samsung’s smart refrigerators can do more, like steam music and movies, provide recipes, control connected smart home products, and more.
This feature doesn’t come cheap
As you might expect, not all of Samsung’s refrigerators will come with these more advanced features in tow. And the one that’s highlighted in the CES press release costs over $3,000. So, if you’re looking for something like this, you can expect to pay quite a bit.
Of course, with all of these modern connected devices, there’s always the other side of the coin as well. Just a few months back, we saw Samsung introduce ads for its top-end fridges, and as you can imagine, the response from customers wasn’t great.
Samsung realized this and made it possible to disable the ads, but it’s easy to see brands pushing the limits of what’s possible and tolerated going forward. Stay tuned for more coverage from CES that’s going on all week.
