This is bad news. Those people earning over $100k were always buying games, but now their contribution to the dollars spent increased from 40% to 52%.
These numbers indicate that gaming is slowly turning into a rich person’s hobby with person’s earning under $50k contributing to only 19% of the dollars spent in Q4 of last year.
No wonder they said it was the worst Q4 in 30 years. Something needs to be done to improve people’s spending power because I don’t think the people who make above 100k is a big enough population to keep the industry afloat.


