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PlayStation6 might not deliver a price shock, but don’t bite too much into the feel-good murmurs

April 12, 2026
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Fresh reports suggest that the next-generation PlayStation console, widely expected to be the successor to the PlayStation 5, may not be as expensive as previously feared. Despite ongoing concerns around rising memory and component costs, early estimates indicate that the PlayStation 6 could launch at a price closer to current PS5 levels rather than crossing the $1,000 mark.

Pricing Expectations Remain Lower Than Worst-Case Fears

According to recent analysis based on supply chain estimates and leaks from a known insider Moore’s Law Is Dead, the PS6 could carry a launch price of around $749.

Digital Trends

The report suggests that manufacturing costs for the console may reach roughly $743 per unit, with memory alone accounting for a significant portion of that expense. In fact, around $300 of the cost could come from RAM, while storage components like SSDs also remain expensive.

Even with these pressures, the projected retail price is still relatively close to the PS5’s positioning, especially compared to earlier fears that the next-gen console could exceed $1,000.

Rising Memory And Chip Costs Continue To Pressure Pricing

The biggest uncertainty around PS6 pricing remains the global memory and chip market. Over the past year, demand for AI infrastructure has driven up the cost of RAM and storage components significantly.

Reports indicate that DRAM and SSD prices have surged due to increased demand from data centers and AI companies, limiting supply for consumer electronics.

In some cases, RAM prices have risen dramatically, with certain components seeing multiple-fold increases.

This trend has already impacted current-generation consoles. Sony recently increased PS5 prices globally, citing rising component costs, signaling how deeply supply chain volatility is affecting the gaming industry.

Why The Price Still Might Stay Controlled

Despite these challenges, analysts believe the PS6 may avoid extreme pricing due to a combination of factors.

First, companies like Sony are likely to optimize component choices and production efficiency over time. There is also an expectation that some component prices, particularly memory, could stabilize before the PS6 launches, which is currently rumored for 2027 or later.

Additionally, tariffs and geopolitical factors play a major role. Estimates show that import duties alone could push the console price closer to $900 or more, depending on market conditions at launch.

However, if these external pressures ease, the final retail price could remain within a more consumer-friendly range.

What This Means For Gamers

For gamers, the takeaway is cautiously optimistic. While next-generation hardware is expected to become more expensive due to advanced components and AI-driven features, the PS6 may still remain within a familiar pricing bracket.

A PS5 sits on a table with a DualSense standing up next to it.
Giovanni Colantonio / Digital Trends

That said, the volatility of the supply chain means nothing is guaranteed. Pricing could shift significantly depending on memory costs, tariffs, and global demand closer to launch.

What Comes Next

Sony has yet to officially reveal any details about the PlayStation 6, and a launch is still several years away. Reports suggest the company may delay announcements until market conditions stabilize, particularly around memory supply and pricing.

In the meantime, the industry continues to grapple with rising costs and supply chain uncertainty. As AI demand grows and chip shortages persist, the next few years will likely play a crucial role in determining not just the PS6’s price, but the future affordability of gaming hardware as a whole.

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