If Microsoft has committed to anything with Xbox in recent years, it’s the long game. Ever since the PlayStation 4 dominated the Xbox One, the company has withdrawn from reporting console sales, acquired high-profile studios and shifted the brand’s “metric of success” to the numbers for its industry-leading subscription service, Game Pass.
Even with more exclusives coming to the surface, Sarah Bond, Microsoft’s corporate vice president for game creator experience and ecosystem at Xbox, isn’t banking all the company’s hopes on those lifting Game Pass subscriber numbers.
