They would not buy Starfield but they will be investing in a game within gamepass. Similar to how gamers would come to play Minecraft Legends and end up investing in another game.
It’s about keeping people within an echo system, which in this case is gamepass. They spend money on games within that space means Xbox is making money off the sales.
I don’t see the issue because I am not looking at things from a traditional point of view.
Gamepasss is all about inviting people to spend money within that space and the more it grows the more people are spending money within it.
This is also the part where people don’t understand and need to remove the lens of traditional purchases, putting a game on gamepass is not a free endeavour made out of the goodwill of the developers. They are paid to do so.
In terms of the first party, they are paid based on how many people have reached. if it has reach Million of gamers based on the revenue share between Xbox and the studio, the developer gets paid by Xbox. Where do they get that make-believe money from?….well Gamepass believe it or not is a paid service. 30 Millions of users leads to $3.5 Billion a year. From that, they pool a fraction the money and pay the developers for the amount they have reached. That is why Gamepass gets more subscriptions the more that pool of money increases.
You cant understand gamepass within out understand the economics behind it.


