WTMG’s Oliver Shellding: “The concept is tepid at best, the graphics are generically cute and the delivery is just a mess of a golden goose situation. The day to day on the free version is hatefully slow, and, once you drop the ten bucks, you’re just turned loose with no sense of accomplishment to help you along. There’s no middle ground between “drip feed content” and “whatever, here’s a bucket.” This is the biggest brand in the world, and Pokémon Friends lashes out at each and every fan to say “you’ll pay us because we expect you to, so pony up.” Don’t be surprised for the Pokémon Center to start selling these yarn versions in the next two months, and for them to be thirty dollars a pop. I knew you were in it for the money, Pokémon Company, but this is disgusting, even for you.”


