Jimmy Kimmel has already made his feelings about the Melania documentary clear, but in the clip above he breaks down the aftermath.
“Speaking of rigged outcomes, the Melania documentary,” says Kimmel, segueing into the topic from the midterms. “Now allegedly, they exceeded box office expectations — they had the best opening for a non-musical documentary in 10 years — which I think is a fancy way of saying it only lost tens of millions of dollars. But a lot of people, myself included, have been wondering how this movie managed to sell $7 million worth of tickets last week when almost every theatre seemed to be empty?”
Kimmel goes on to cite reports that box office numbers may have been boosted through bulk purchases of tickets that were then given out for free.
“If you don’t believe this is the kind of thing they would do, you may be forgetting that back in 2019, the Republican National Committe bought $100,000 worth of Don Jr.’s book to put in swag bags, to make it a New York Times bestseller,” Kimmel says. “Don. Jr.’s book debuted at number one on the New York Times bestseller list despite the fact no-one has ever read it. No-one has ever even opened that book.”
