Best October Prime Day Amazon device deals 2026: Fire TV, Echo, eero

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Amazon’s Prime Big Deal Days (aka October Prime Day) has come in hot, and with it, a smorgasbord of discounts on Amazon devices. The annual 48-hour sale runs from today through Oct. 7 and presents the perfect opportunity to kickstart your holiday shopping.

It’s no surprise Amazon offers the biggest markdowns on its own devices. And since Amazon increased prices across its hardware range by as much as 60% last month, this year’s October Prime Day sale couldn’t come at a better time.

Amazon has marked down nearly all of its products. Just a week after Amazon released 2026 models of Kindles, the retailer dropped prices on 2024 Kindle models. Plus, you can save up to 50% on the Echo Dot, but the new Echo Dot Max and Echo Studio are also on sale. We’ve found savings on Fire tablets, Blink cameras, Fire TV streaming sticks and soundbars, Fire TVs, and eero devices, too.

Plus, don’t forget about Amazon’s subscription deals for Prime newcomers, which are already live:

We’re tracking all the best Amazon device deals throughout the Prime Big Deal Days sale, so keep checking back for the best live offers — or pick up a bargain before the devices sell out.

Best Echo device deal

Why we like it

Amazon’s Echo devices are officially on sale for Prime Big Deal Days. Right now, grab the Amazon Echo Dot for just $39.99. While that’s not the lowest sale price we’ve ever spotted on the Echo Dot, it’s the best we’ve seen since Amazon increased prices on its devices.

The Echo Dot is a perfectly compact smart speaker. Plus, it’s compatible with Alexa+, a smarter home assistant that helps you do everything from meal planning to booking dinner reservations.

More Echo device deals

Best Kindle deal

Why we like it

The best deal to shop is on the Kindle Paperwhite Signature Edition. In August 2026, the e-reader’s MSRP rose to $249.99 from its previous list price of $199.99. Now, the Paperwhite Signature Edition has dropped back down to $169.99. That’s 32% off its new list price, saving you $80 on the e-reader.

The Kindle Paperwhite Signature Edition is my favorite e-reader, the one I use every day. With 32GB of storage, it has space for thousands of books. It also has an auto-adjusting front light and wireless charging capabilities. It’s exceptionally fast, too, as it never stutters when opening books or turning pages.

If you want to save $20, you could go for the standard Paperwhite, but right now, the Signature Edition is the better savings.

Plus, when you buy a new Kindle, make sure to include three months of Kindle Unlimited in your purchase because it’s totally free (a $35.97 value).

More Kindle deals

Best Fire tablet deal

Why we like it

While it’s hardly a new device, the Fire HD 10 tablet is still a solid pick for anyone who just wants a tablet to stream shows, check emails, and browse social media. Mashable’s reviewer SaVanna Shoemaker called it “lighter and faster than its predecessors, with a long battery life and vivid picture that makes it great for on-the-go entertainment.” Compared to other well-known tablets, she also adds that it’s an “excellent value.” It’s not going to knock your socks off, but it’ll get the job done and won’t break the bank — especially now that it’s on sale for only $72.99, a full 53% off its list price.

More Fire tablet deals

Best Fire TV Stick deal

Why we like it

The entire Fire TV Stick lineup was affected by the August price hike, so we’re surprised that the discounts are still at pre-hike levels. Prime members can score the 4K Select for only $17.99, which is 64% in savings.

The 4K Select is Amazon’s newest 4K Fire TV Stick with HDR10+ support and the first to feature its new Linux-based operating system. That means a few things: it’s speedier and more streamlined than older Fire Sticks, but also more limited. If you like sideloading apps, this streaming stick won’t let you (go with the 4K Plus instead). It also offers support for Alexa+, Amazon Kids+, Amazon Luna, Xbox Game Pass, and NordVPN.

More Fire TV deals

Best Amazon Fire TV deal

Why we like it

This TV strikes just the right balance between features and value. It’s big enough and boasts a good-enough display, yet thanks to a 39% discount, it still qualifies as a budget TV. Even as smartphones, laptops, gaming consoles, and virtually everything else have gotten more expensive, flat-screen TVs have gotten significantly less expensive over the last five years. And as part of Prime Big Deal Days, this one’s even cheaper.

If you want to upgrade to a QLED display or save even more money, you can find a ton more discounts thanks to October Prime Day deals on Amazon devices.

More Amazon Fire TV deals

Best Blink camera deal

Why we like it

Who doesn’t love free stuff? This October Prime Day deal bundles the Blink Outdoor XR+ camera with the Blink Wired Doorbell 2K+, providing 75% off. That’s a total savings of $127.99.

If you’re looking to enhance your home security but don’t want to spend a fortune, this bundle is an excellent start. You’ll get sharp 2K video and a reliable connection.

More Blink camera deals

Best Eero deal

Why we like it

If your WiFi is laggy, it may be a good time to invest in an Amazon Eero system. For Prime Big Deal Days, the Eero Pro 7 Mesh WiFi router is down to $224.99, which is $75 cheaper than usual. It supports over 200 devices, internet plans up to 5 Gbps, and covers up to 2,000 square feet, helping to optimize your connection and eliminate dead spots. Even if you’re not a tech guru, it’s a breeze to set up thanks to Eero’s step-by-step guide in the app.

More Eero deals

One more thing: Amazon smart plug

Why we like it

If you have some money left over on an Amazon gift card, we know just what to do with it — add this Amazon Smart Plug to your cart while it’s almost 50% off for Prime Big Deal Days. Turn any lamp or electronic into a smart device. All you have to do is plug it in.

More Amazon smart home deals