Jimbo doesn’t care how you feel about the company’s identity. He’s going to make money for the business however he can. This is the same guy who wanted to get rid of legacy downloads, doesn’t understand the appeal of backwards compatibility, and thought rumble in a controller is stupid. Also, he went on record saying he believed in generations when Xbox was getting lambasted for saying they’d support cross-gen and then immediately did a 180 and said cross-gen would be a thing for a while.
He’s doing a great job.


