- ASUS has launched the Zenfone 12 Ultra smartphone.
- The device has a lot in common with the ROG Phone 9 series but brings more AI features.
- The phone has a recommended price of ~$1,135 and a promotional price of $1,032.
Update, February 6, 2025 (10:25 AM ET): ASUS has confirmed to us that it isn’t launching the Zenfone 12 Ultra in North America right now. However, the company hasn’t ruled out the possibility of it, so the phone could arrive here in the future.
Original article, February 6, 2025 (01:30 AM ET): ASUS launched the Zenfone 11 Ultra a year ago, and this flagship Android phone eschewed the compact approach of past Zenfone models. Instead, it borrowed loads of elements from the ROG Phone 8 series. Now, the Taiwanese brand has launched the Zenfone 12 Ultra, and it unsurprisingly features the ROG Phone 9‘s DNA.
